Our Story

Transforming Travel Through Sustainability

At Kelana, we're on a mission to make travel more meaningful and less impactful on our planet. We believe that exploring the world shouldn't come at the expense of its future.

Team members discussing greener travel plans
Eco-Conscious Travel

Making travel a force for good

Our Mission

Making Travel a Force for Good

Kelana exists to transform how people travel by making greener, meaningful experiences accessible to everyone. We believe that travel has the power to change lives, preserve cultures, and protect our planet when done thoughtfully.

Eco-Conscious

We prioritize travel options that minimize environmental impact and support conservation.

Community-Focused

We connect travelers with authentic local experiences that benefit communities directly.

Transformative

We create experiences that foster personal growth and cultural understanding.

Our Story

The Journey of Kelana

How we evolved from a shared concern about travel's impact to a platform that's changing how people explore the world.

20
2020

The Beginning

Three friends—Maya, Liam, and Sofia—returned from their travels with a shared concern about tourism's environmental impact and the disconnect between travelers and local communities.

20
2021

Research & Development

The team conducted extensive research on greener tourism practices and began developing the AI algorithms that would power Kelana's recommendations.

20
2022

Beta Launch

Kelana launched in beta with 500 early adopters who helped refine the platform and provided valuable feedback on the user experience.

20
2023

Global Expansion

The platform expanded to include destinations across six continents and partnerships with over 1,000 eco-certified accommodations and experiences.

To
Today

Growing Community

Kelana continues to grow its community of eco-conscious travelers and expand its positive impact on both the environment and local communities worldwide.

Our Values

The Principles That Guide Us

These core values shape everything we do at Kelana, from the features we build to the partners we choose.

Environmental Stewardship

We prioritize low-carbon options, support conservation efforts, and promote greener practices in all our travel recommendations.

Community Impact

We believe travel should benefit local communities through economic opportunities, cultural exchange, and social empowerment.

Meaningful Experiences

We focus on creating transformative travel experiences that foster personal growth, cultural understanding, and lasting memories.

Innovation & Accessibility

We leverage technology to make greener travel planning accessible to everyone, regardless of their travel experience.

Our Commitment

We're committed to continuous improvement in our sustainability practices. We regularly audit our operations, partners, and recommendations to ensure they align with our values and have the most positive impact possible.

Our Team

Meet the Kelana Team

Our diverse team brings together expertise in sustainability, technology, and travel to create a platform that's changing the industry.

Definda Putri Arisna

Definda Putri Arisna

Co-Founder & CEO

Leads vision and strategy, with a passion for greener innovation.

Muhammad Fazil Tirtana

Muhammad Fazil Tirtana

Co-Founder & CTO

Builds and scales the tech that powers Kelana's platform.

Naura Olif Mazaya

Naura Olif Mazaya

Co-Founder & COO

Oversees operations and partner relations with care and detail.

Nadya Demita Camila

Nadya Demita Camila

Co-Founder & Head of Experience

Designs user journeys that are seamless, mindful, and impactful.

Join Our Team

We're always looking for passionate individuals who share our values and want to make a difference in the travel industry.

View Open Positions
Our Impact

Making a Difference

Together with our community of travelers, we're creating positive change for our planet and communities around the world.

45,000+

Tons of CO₂ Avoided

12,500+

Local Businesses Supported

35,000+

Eco-Conscious Travelers

$250K+

Donated to Conservation

Environmental Impact

Through our carbon offset programs, greener transportation recommendations, and partnerships with eco-certified accommodations, we've helped travelers significantly reduce their environmental footprint.

  • 45,000+ tons of CO₂ emissions avoided
  • 78% of recommended transportation is low-carbon
  • 100% of partner accommodations have sustainability practices

Social Impact

We prioritize experiences that directly benefit local communities, preserve cultural heritage, and create economic opportunities in the destinations we feature.

  • 12,500+ local businesses supported
  • $250,000+ donated to conservation and community projects
  • 85% of our experiences are owned or operated by local residents

Certifications & Partnerships

Global Greener Tourism CouncilB Corporation CertifiedCarbon Neutral Company1% for the Planet Member
Join Our Journey

Be Part of the Solution

Join our community of eco-conscious travelers who are changing the way we explore the world, one trip at a time.